AI in Marketing: Game Changer or Overrated?

Brett Johnson [: 00:00:00

Welcome to the circle sessions featuring the circle of experts. Each week, one of the circle of experts joins me to talk about critical aspects of growing your podcast. The circle of experts are Yasmin Robles and Izzy Dodoski from Rebel Marketing, Tanisha English Imamu of TJE Communications, and Don the Idea Guy. I'm Brett Johnson, my podcast guy from Circle two seventy Media podcast consultants. This week, Yasmin and Izzy are here. They work alongside clients to design a website that's driven by strategy, looks amazing, and that you can use to grow your podcast, and then in turn, your business as well. Gaspien and Izzy, thanks for joining me today.

Yasmine Robles [: 00:00:39

You keep inviting us and

Brett Johnson [: 00:00:41

Yeah.

Yasmine Robles [: 00:00:41

Thank you.

Brett Johnson [: 00:00:41

You keep showing up too. That's great. I love it. So today we wanna talk about, as a lot of our conversations go, AI. But we wanna incorporate talking about the human creativity part of it too. So AI versus human creativity. As you, put it in your notes, where's the line? I like that. So, because yeah.

Brett Johnson [: 00:01:04

I think that's a really good question. Where is the line? I mean, where where do we stop? Where do we stop? Or start stop? What shouldn't we consider using it for? What should we? Let's first talk about, you know, the role of AI in marketing. Some people are looking at it as a game changer, or should we just look at it as a shortcut? Izzy, what do you let's go with you first on this.

Izzy Dadosky [: 00:01:26

Well, I wouldn't I would say it's game changing in a lot of ways, but I'm not going to say it's a solution to every problem that you have within your business. And a shortcut, sometimes, That's really I can go more into that, of course. But, with AI and using things like chat g p t or other tools that are out there right now, it's if you're just using it and not knowing certain techniques when using it, it's all just gonna come out pretty generic, I would say. And with that, you are basically putting out the same content as everybody else who doesn't know how to properly use AI. So then, you're kinda getting that repetitive content across a lot of platforms. And I know now where I when I go on LinkedIn, I can immediately tell if it was written by Chat JB T or not when I'm looking at certain posts or different things that are written because there's, like, no human touch to it, and it all comes off very, very generic. So that's how I would say it. But Yeah.

Izzy Dadosky [: 00:02:32

The way that it could kind of help with that shortcut aspect is the automating processes. It's helpful to ask for ideas about content creation, but it's not great for content creation because it's also that repetitive thing where then it's like everybody's posting that. Again, if you don't know, like, how to properly navigate AI in those different ways or, like, giving it a tone that you've already established within your company so it knows how to write like you. But then, again, that takes time in itself, and sometimes it you still have to edit it after that. So yeah. Yeah.

Brett Johnson [: 00:03:15

Yeah. I noticed that, when I am doing what, you know, what we do with Circle two seventy Media podcast consultants, podcasters just like we work with you is, you know, taking the transcript, running it through, an AI to to bring out some assets. But you can also, you know, look at it. I can rerun it as be more conversational. Well, the com the more conversational mode, definitely, you have this mode of like, wait a minute. That's not them. That's not me sort of feel. But it does give you a different view of it.

Brett Johnson [: 00:03:44

And and but, yes, more and more I'm hearing is that you need to customize this to your sound, to your tone of your company, or whether it's just your personal brand, to feed it that situation too. But there's also an efficiency factor. You you you talked about it a little bit too that it definitely helps with, first of all, like, repetitive tasks and just the simple stuff we don't have to do anymore. Like, even if it's just as simple as putting meeting notes as an example, we'll get into your details. Like, meeting notes from a a meeting and run-in AI, it's gonna give you a summary. You don't have to necessarily do that anymore, which I think is that's a great paid unpaid intern situation, you know, to to have it work for you. What so what what are some other efficiency factors that AI can play for us?

Izzy Dadosky [: 00:04:33

I would say, like, with some internal things, it's just nice to because, like, one, we're not when we have clients, I'm typically the one writing it because I would feel I would feel horrible. Sorry. I would feel horror.

Brett Johnson [: 00:04:50

Hey. You're the first one to drop it. I'm surprised I'm not, quite frankly. And that's okay. Don't worry about it. I'll get about it. But but no. I hey.

Brett Johnson [: 00:05:00

I'm surprised I'm not the first one, honestly. So god bless you.

Izzy Dadosky [: 00:05:05

I would feel horrible if I was just giving them, like, what chat g p t spit out towards me. But if it's like I'm trying to compile what was going on in my brain, and I type it all out to chat g p t, and then I can send it over to Yasmine very quickly where it has all my key points. I just don't know how to structure it. Mhmm. That's helping my efficiency times 10. And then also, it's just like some of those tasks that it's like, if we have a bunch of work, like, and we're busy with clients, it's nice to have some of those processes automated so we're not having to focus on some of the things that would typically take us a lot of time. So, like, automating those processes so we don't have to focus on those things, and we can focus on our clients. So

Brett Johnson [: 00:05:51

Yeah. Gotcha. Yeah. Well, you mentioned here in some notes, I I I I kinda wanna go into the AB testing. I know Yasmin and I talked about this AB testing. I think our listeners over the long haul now know what AB testing is. But talk can you talk a little bit about the AI and the AB testing? What what are you dealing with with that?

Izzy Dadosky [: 00:06:10

Yeah. So, sometimes I've used it to just one check for, certain things throughout the website. And that's after I've done my own eyes over it probably 50 times, but just to make sure. So things like, if the color is okay for certain people who like, make sure it's, like, accessible, different issues like that. It's like one site could be telling me one thing, but I wanna make sure through multiple different channels that it's okay as well. And then also, even through things like social, it's like, why let me if I use it this way, with just me talking versus how AI is using it, which one will perform better? That's the way I was kind of thinking about it, but, there's different ways to also just, like, measure that. And then also, with going through some, like, competitor websites and different things, it can sometimes pick up on the issues it sees on the back end with websites, which is interesting to also see. And then that's kinda how we go through a testing phase.

Izzy Dadosky [: 00:07:19

So

Brett Johnson [: 00:07:19

Gotcha. Okay. Yeah. Yeah. Okay. And then, you mentioned in this section too, and we'll move on as well, that, AI tools like Canvas Magic Studio. Now I know a lot of the listeners are very used to Canva. So can you talk a little bit about this Canvas magic studio in regards to how they how to utilize Canva with this or not to use it? Let's put it that way.

Izzy Dadosky [: 00:07:41

I've used it. I don't like it. Okay. Oh. No.

Brett Johnson [: 00:07:47

Hey. That's that's what this is all about is being honest about tools that are out there and and explain why.

Izzy Dadosky [: 00:07:53

I think it's great if you're just kind of social's not your focus. How about that? And but the thing is it's going to be very generic as well. Canva, I would say, is in their introduction phase to AI, so not everything works correctly all the time. It's kinda like when you ask ChatGPT to make a picture for you and then nothing's spelled correctly and, like, all the letters are jumbled up everywhere. But with Canva, it just takes a prompt of, like, if I don't know, let me think of an example. Like, if I type in logistics, and then I'm trying to create a graphic for a logistics company, it's going to give me, like, somebody in a working vest on the side, and it looks like it is spam content. Mhmm. Compared to if I made it on my own and use, like, their verbiage and the way that they speak for their company, that's going to look 10 times different than what Canva, who just took this basic prompt from me, is going to produce.

Izzy Dadosky [: 00:09:01

So

Brett Johnson [: 00:09:02

Gotcha. Yeah.

Izzy Dadosky [: 00:09:03

Okay. There needs to be some work done to it. I think it's a great idea for, like, getting ideas on what your graphic should look like, but I think it still has a long way to go before it's, like, used for every post. So Right.

Brett Johnson [: 00:09:18

Right. Well and that leads us to really our you know, our next thought is where again, we, you know, we are trying to highlight where AI does excel. And, obviously, we talked a lot about the negative of AI's situations, but there are, you know, there are scenarios where AI is still good. But, you know, let's let's talk about where human creativity really still wins. And you just spotlighted it with this, the Canvas situation that it has to have emotion, business awareness, cultural awareness. I mean, maybe, you know, Yasmin talked a little bit about that where, you know, the the human touch is still really, really needed.

Yasmine Robles [: 00:09:58

Yeah. I think everything from what everything that Izzy said, it's you can't just use you can't just take exactly what AI is giving you and think that you can post it or even, like, there I know there's AI tools to put your podcast in and it'll get clips for you. You still should probably listen to those clips, watch those clips before you just post them because it's it might not look or feel authentic to what you wanted to post. So it still requires that human creativity. It's a great jumping off tool. It's great for, you know, analyzing some data or explaining the data to you if you are not a marketer and you're getting information on where your site traffic is coming from, who's listening to your podcast, and you're trying to understand what that means in plain language, it could support with translating what what exactly all these numbers and, KPIs and everything means, but it still needs that human connection. So back back to what Izzy said, it's like you gotta prompt it, in a very specific way. So you're not just gonna say, give me 10 ideas for a podcast episode.

Yasmine Robles [: 00:11:10

You're going to have to give it information about your brand. So for us, like, market market like it's hot, we will have to give it information about our brand. Are we quirky? What are our business, rebel marketing? Who's going to be on the podcast? What kind of topics have we covered before, and our tone of voice, all of that information. What what services do we offer, and then ask it to maybe give us some brainstorming. And probably we're gonna have to throw away those first ten or 20 ideas and continue to prompt it until it gives us some solid ideas for topics, for podcast episodes. And so I think it still needs that human creativity. It just makes things a little bit speedier, especially in phase one when you're trying to, when maybe your creativity juices or your caffeine has not hit yet. And it does it does lack a certain humor because we for Rebel Marketing, we're a little quirky, you know, we're humorous, we just posted something on LinkedIn where it was like a nineties late nineties style photo shoot, right, with the lasers and everything.

Yasmine Robles [: 00:12:23

I don't know if AI if I explained the images and everything and said, hey. Can you I'm gonna repost this for my own personal account on LinkedIn. What should I type in? Or, like, what what comment should I make on it? I don't know if it would really understand my personality in order to give me something that should be posted, that would sound like me and not sound sales y or just like AI wrote it. Does that support like, it just you you need that human it's a great tool. I love AI, but it needs a lot of massaging. It needs and there's so many tools out there that can support you. Even there's one tool that will look into your calendar. You can tell it all the tasks that you have to do, the hierarchy of each task and how they can be broken up, whether it's fifteen minute increments to one hour increments.

Yasmine Robles [: 00:13:18

And it'll basically create a schedule for you for your day, and it'll move things around depending on what what tasks you have to take on, and what openings you have in your calendar. So AI AI, just technology in general, is amazing. It just always needs a human human overlord. No. That human look.

Brett Johnson [: 00:13:42

Yeah. Yeah. Well and and, you know, that leads to this next idea you you wanted to discuss is the risks of over reliance on AI. I mean, I think just from what we've been talking about, I'm hearing people talk about too is it can, it can make you lazy. Actually, I mean, you you you give yourself some credit that, you know, you may not think you're the most creative person in the world, but you may be much more creative than what AI is gonna spit out. So, you know, you need to have that touch on it. So, Izzy, yeah, you did talk a little bit earlier about it. You know, AI generated content could be generic and repetitive and just uninspiring if you if you just let it do its thing and copy paste and move on.

Brett Johnson [: 00:14:24

We're not that busy. So let's talk a little bit about the risks of it. Yeah.

Izzy Dadosky [: 00:14:28

Yeah. So besides it being generic, competitive, and extremely boring, and, like, who wants to read that, like, 50 times over and over again? Essentially, the huge issue with that is I don't think that people even know how to prompt a AI bot in the first place. I think they think it's a solution and a band aid to something that they don't have, when it's not a replacement for something. It's a tool to be using. And I think it's being abused at this point because it's like, then we're just all gonna be robots. And then we're not gonna be thinking for ourselves. And then it's like, you could see that basically through anything that's being posted right now even on, like feel like LinkedIn's been really bad recently, and that's my own personal opinion. But I it's you know what I'm saying? It's the I don't care that you woke up and ran a marathon today, and it's like you've got to work by 9AM type vibe.

Izzy Dadosky [: 00:15:34

That's what it gives me, and that's how they prompt their child GBT to talk. It's just boring and normal, and there's no aspects to showing your real, like, personality on it, which I think is I would rather know somebody for their personality than just act like I'm talking to a robot for you know? But also the issues with it and the overreliance with it, it's it's not going to go the way that people wanted to to. Like, we've seen, like, we we write copy for websites and different things like that, and we know that Google is going to be cracking down on some of these search results and different things because then everybody could write website copy, and then they could look up the keywords and different things to get them ranked that way. But the content isn't really there. And, also, AI lies a lot of the time, and they make up facts. So then you're basically spreading misinformation. So there's no wonder Google is cracking down on it. And it's also, like, what happens to all the blogs then that are out in the world that are, like, professionals who are actually giving advice? It's gonna be overlapped by AI who's probably spreading misinformation.

Izzy Dadosky [: 00:16:55

So I think it's just, like, a frustrating thing to see where it's, they seriously think it's a replacement for everything. But it's a tool that you can use to help with things, but you still need to have your own mind at the end of the day. And that's, I think, the best way I could say it.

Brett Johnson [: 00:17:14

Yeah. I'm I'm seeing, especially through Google when you're doing some work, and it's there are reference points now linked to where they're getting that information, which I think is great. At least now, you're not just seeing it spit out 85% of this or 60%, you know, that sort of thing. It's linked to where they found the fact, which I think is great. That's another research tool that you can use. Click through, look at it, and see if it really did pull correctly as well as the nuanced research you just found. Okay. It says this, but is this really what that report says it says sort of thing? So I I you've gotta be a a reporter.

Brett Johnson [: 00:17:50

Double check, triple check, and make sure what you're you're putting together is actually factual. But I think, that's a maybe the biggest point of this whole episode is that we've always talked about SEO. We've talked about being found. Mhmm.

Izzy Dadosky [: 00:18:05

This

Brett Johnson [: 00:18:05

is why you have a website. This is why you do blogs and and podcast is that you're you're working with SEO. You want to be found. Well, if they're you know, if if Google or Bing or whatever is noticing, you're not making it in your own voice, you're gonna get slapped down. So if nothing else for SEO purposes, make it your own. Make it your own, and that's gonna be the downfall. Otherwise, you're putting all this work in. It's bringing you nowhere.

Brett Johnson [: 00:18:35

It's bringing you nowhere. Yeah. Yasmine, can you talk about how Rebel Marketing how you balance this AI and your strategy. How are you guys working with this?

Yasmine Robles [: 00:18:47

Yeah. So I would say, again, back to how what Izzy said about prompting. And prompting, it basically just means, whatever platform you're on, let's say it's ChatGPT, what you what information you give it, what questions you ask, what questions you ask it, basically, all the information, documents you upload to it, that's what it's going to know. So the way we use it the way I use it a lot is for brainstorming. So it like, for example, one of the chats, it knows a lot about Rebel Marketing or any other brand. So for example, if I'm if you're starting fresh and you have this podcast and you're creating a website and you wanna get more people organic traffic for SEO, one of the things that you could do is tell it all about your audience, who you're trying to reach, tell it that all about the topics, tell it about your tone again, back to the tone of voice, you know, what kind of if you were a movie character, what kind of movie which movie would that be? What character would it be and why? So just giving it all of this information and then saying, okay, now give me 10 ideas for podcast episodes that I can speak to or give me 10 ideas for, interview podcasts. And then you have to refine that and give it feedback and tell it, those aren't great because of this. The other thing you can do is tell it, what do you need to know to give me better information? Because it's like having a conversation, right, with an intern maybe.

Yasmine Robles [: 00:20:22

What information does that intern need to generate better ideas? And and then answer those questions so that that way, again, back to it's brainstorming, and it can help you get through a a phase that sometimes people get stuck in, like creating different topics. Because you might think, hey. I've covered everything on my podcast already. I don't know what else I could cover. It could help you spin things a different way. And then it like, just, again, back to the copy or the SEO. Right? Let's say you're now you've gotten some podcasts under your belt. You have the transcript.

Yasmine Robles [: 00:20:57

You have the video. Another way that you could utilize it is for brainstorming different keywords. So one of the things that we do, and depending on the tools that you have, and I say we, but it's really easy, is, you know, you start off by brainstorming as many keywords as you can and trying to figure out which ones work best for your audience. But if the prompt or if if the AI already knows all about your business, you can say, hey. Give me a list of I I don't know how crazy whatever crazy you wanna be. But you can say, like, give me a list of 50 keywords that would work for this business, and it already knows all about your business, all about your podcast episodes, things like that. So now it helps with that brainstorming instead of you sitting there trying to think of different ways or sitting there and researching all of these different synonyms for the keyword. And then you can use different tools that will scan and and tell you if these keywords work well or not.

Yasmine Robles [: 00:21:59

If you it depends on your writing capabilities, but if you, for example, have the podcast episode created and you wanna transform the trans transform the transcript into a blog post, you could technically upload the blog post, but never just say never just upload the, sorry, the transcript and say don't just upload a transcript and say, hey. Create a blog post for me. Give it a little bit of a background and then never just copy and paste it because it's it might not be the same tone of voice that you want it. It's almost like a again, it's a tool. It's like what Izzy said. It needs a lot of guidance. And then depending on your goals, you might want to put that article and scan it and see how much of it is actually accurate. So there's tools out there like, Grammarly is one of them, but there's a couple of tools out there that will scan that post and see if it was plagiarized, see if there's any just any issues that might come up because it'll tell you this snippet sounds exactly like this other company.

Yasmine Robles [: 00:23:05

And then you can start rewriting that article because you don't want it to sound like basically, like, what is he said? You don't want it to sound like a robot wrote it, and you don't wanna take, somebody else's idea and just regurgitate it from another website. Even if you didn't know I I don't think you can just say, I didn't know it came from that website because AI is basically pulling from other sites. And back to what Izzy said, like, review the information. Depending on what kind of podcast you have, if you're doing this, you in creating a blog post for it, you probably wanna review the site and cite things. You probably wanna review any stats that are being given. So that's how we use it. It's a lot of it does help save a lot of time, but you do have to keep an eye on it. I would say it's like a like a like a toddler.

Yasmine Robles [: 00:23:54

Like, it can do things, but you might not want it to just, you might not want it to just, like, walk around everywhere in the kitchen and pull things out. Right? You want you wanna keep an eye on it.

Brett Johnson [: 00:24:05

Yeah. Yeah. Yeah. Exactly. I think you and and you painted a really good picture of how to utilize it, how you're working with it with with Rebel Marketing as well as well as your attitude and your guidance that you're using it for your clients as well too. So that's good. I mean, it's it's a best practices feel to it. So what do you both feel about the the future of AI and marketing? I mean, what's what's next? You guys are probably tied to it a lot tighter than I am.

Brett Johnson [: 00:24:30

I have my scopes on just for podcasting, but you have a a wider girth of of marketing. So what are you seeing?

Yasmine Robles [: 00:24:39

I would say with great power comes great responsibility. That's the way I feel.

Brett Johnson [: 00:24:46

Yeah. That's true.

Yasmine Robles [: 00:24:48

Izzy, what do you think?

Izzy Dadosky [: 00:24:49

I think that it will be more helpful for certain things, but I don't think AI will be able to stick to current trends and have that human, touch to it where it comes where it's creative. Because you can't really you can't code creativity. I don't know. That's that's the way I feel about it, but it's like I think it's more of a push. It should be more of a push to have, like, things to help with that, if that makes sense. So I don't Yeah.

Brett Johnson [: 00:25:32

Yeah. My my sense is that, you know, thinking about that's a really good your question to this is or, you know, what what you wanted to go with with the future. It just to me, it feels like there's it's it feels like Wikipedia on steroids to a certain degree. And too many chefs in the kitchen putting this souffle together that we just talked about earlier, all the misinformation. And they I I just it feels like it could implode with all the the bad information out there, but we have to con we can control that though. We can. Yeah. Again, the respectful of it being a a tool, but, yeah, it's it's, as we we we mess it we putting human factor into it, we've messed it up already.

Brett Johnson [: 00:26:14

You know? Not that one person should control all the information is there, but it but going back to the example of Wikipedia, at least there's monitors of it. And and kind of, you know, it it's, the users are helping, moderate the right and wrong stuff with entries. Yeah. AI is not doing that. I mean, we just put stuff out there, and it's it's saying it's factual. So we have to be really, really careful about what we put out there and what we continue to spit into it as well too. Does that make sense? Is that I don't know if that's a good analogy or not, but that's what came to my mind right now. It's like, yeah.

Brett Johnson [: 00:26:50

It's like Wikipedia on steroids.

Izzy Dadosky [: 00:26:52

Yeah.

Yasmine Robles [: 00:26:53

Yeah. And I agree. Like, it's not gonna be the most creative. So for example, I saw a I don't remember if it was Instagram or something. Something about, like, following around my older sister as a tall sibling or something, and it was like a it an over like, it the camera angle was so that it looked like you were really tall and following around a shorter person that was acting like the boss. And it had nothing to do with marketing. It had nothing to do it was just like making fun of a shorter older sister. And I saw that, and then we ended up doing something similar but with an angle of because Izzy is very tall.

Yasmine Robles [: 00:27:34

Or or Izzy's I I don't know if Izzy's average, and I'm just really short, but she's taller. She's the friend for me, she's the friend I would invite if I have, like, big cab tall cabinets. But, so, you know, as a marketer, I was like, great. This is perfect for us. We're gonna do a social media post. And so far, it's been really successful on, like, LinkedIn, and and I just like the the people messaging me and going, like, how tall is she? Right?

Izzy Dadosky [: 00:28:03

Exactly. Yeah.

Brett Johnson [: 00:28:04

There you go.

Yasmine Robles [: 00:28:05

And so I don't think a a AI would have been able to say to connect the dots. Right? So you still need that human marketer saying, you know what? This would be perfect for this particular client because they know the client may be, like, I'm shorter, Izzy's taller, it'd be funny, it matches our brand, we make fun of each other. So you still need that human marketer and where AI supports is potentially maybe editing the video or in some other or maybe the caption, maybe helping you create a caption that's funny. But you still need humans. You it's not gonna go away. It's gonna make your life a little easier maybe, but you still need it opens up space for you to work on other things in the business.

Brett Johnson [: 00:28:52

Mhmm. Yeah.

Yasmine Robles [: 00:28:53

But It

Brett Johnson [: 00:28:53

almost feels like we were asking AI to do too much, that it it will never really do what we want it to do, kind of.

Yasmine Robles [: 00:29:01

Yeah.

Izzy Dadosky [: 00:29:02

Yeah.

Brett Johnson [: 00:29:02

You know? Also It depends on your expectations, of course. If you just wanted to do this, of course, it will, you know, sort of thing. But it's that and more and more I keep hearing is like, yeah, we want the AI to create this image. What keeps coming up with five fingers? So, you know, it's gonna be that. Or or if that's what you want, that's great. But it's that, why are we asking it to do this when it's not that? And people continue to perform that it's this, but it's it's not. It's a tool. Yeah.

Izzy Dadosky [: 00:29:32

I think the best analogy I can give to it is, like, it's like the younger sibling who follows you around and tries to copy everything that you do. Oh. I mean, like, my chat g b t will talk to me and be like, hey, girly pop. Like, what's up? And it probably has heard me say that or, you know, said certain, like, terms to it before. So now it tries to recreate it in its best way, but it's not the original. You know what I'm saying? So it's like that little sister who you can't get off your trail because she's wants to copy everything that you do, but she doesn't do it the right way. That's the best way to describe, Chachi.

Brett Johnson [: 00:30:08

I like that.

Yasmine Robles [: 00:30:09

Disclaimer that Izzy is the older sister?

Izzy Dadosky [: 00:30:13

Sydney Joan, don't listen to this podcast. Thank you very much.

Brett Johnson [: 00:30:18

I do like that analogy, though. Oh my gosh. That's so good. Because it puts it in its place. This is what it is. And give it to the respect that it deserves, and it's that.

Izzy Dadosky [: 00:30:30

And I can't go tell mom. I guess we'll Google's mom now, but, like, in this analogy. So

Brett Johnson [: 00:30:37

Yeah. Once you create a third avatar there, you, your sister, and then mom, that's all you need, a second family. Yeah. Right. My gosh. We've come up with some really good stuff with this episode for, AI and respecting it. But I I can't imagine there's not a listener or two that's gonna wanna probably talk to you about the what the insights you've just talked about. If nothing else, how you are, putting together this this AI avatar that, you know, that that you can push stuff in and it's gonna bring stuff out that's close to you.

Brett Johnson [: 00:31:14

How can they or that resembles you and it's a it's a good start? How can they get a hold of both of you to maybe flush out some more ideas or to say, hey. I need help with this. You guys look like you're at the forefront of this. Where can we go?

Izzy Dadosky [: 00:31:27

LinkedIn or our website. And if you book a discovery call, I'll tell you how tall I actually am. How about that?

Brett Johnson [: 00:31:35

There you go. Is that the best way for you, Yasmeen, to just go to LinkedIn or Yeah. I would get okay. Gotcha.

Yasmine Robles [: 00:31:42

Yeah. LinkedIn is great. Let me know if you wanna stalk me or us on LinkedIn. You can try to find that video of, showing Izzy towering over me or her from her point of view. And then you can always reach out myrebelmarketing.com. You can also download a workbook if you feel like you need more things on your to do list. That's myrebelmarketing.com/checklist. It says checklist, but, it's actually a workbook.

Yasmine Robles [: 00:32:09

So you you'll have a lot on your tasks.

Brett Johnson [: 00:32:11

Sounds good.

Yasmine Robles [: 00:32:12

Yeah. That's how they can find us.

Brett Johnson [: 00:32:13

Good. Yeah. And then listener, if you, got a podcast going and you really want to do a little bit more with it, whether it's utilizing AI or just like I I'm worried about content. I just gotta get stuff out, and I really and I don't know where I'm going with this. Go to mypodcastguy.com. My booking calendar is there, and then let's talk, see if we can help you move forward, get away from worry about how to do podcasting, but worry about, you know, getting in there on why you're doing it and continuing and doing it. Thanks again for joining me. I appreciate it.

Brett Johnson [: 00:32:42

Both of you.

Yasmine Robles [: 00:32:44

Thank you.

Brett Johnson [: 00:32:44

Yeah.